Joan Weiner Levin
(058) 554-4412 jwlevin@gmail.com
Digital Content Producer with extensive experience creating, curating, and managing the entire lifecycle of high-quality editorial and multimedia content
Expert at helping growing companies design and implement content development processes ▪ Curate and manage digital content collections ▪ Lead website development and social media strategy ▪ Facilitate communication, create consensus among international multi-disciplinary teams ▪ Turn ideas into action plan ▪ Build the teams that build the company
Award-winning humorist who injects wit and originality into written content and live presentations
EMPLOYMENT HISTORY
THE RESEARCH SOFTWARE COMPANY Jerusalem, Israel
Director of Academic Outreach and Social Media January 2017-July 2020
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Head of business development and marketing for a boutique start-up focused on creating customized software for university research labs and digital humanities groups
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Write, edit, and maintain all social media accounts, including corporate blog
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Maintain corporate website using Wordpress including improvements to increase SEO
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Plan and manage marketing campaigns on Google Ads and Twitter, and track website traffic using Google Analytics
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Initiate contact with potential clients and evangelize company offerings, write project proposals and budget estimates
COPIA INTERACTIVE LLC New York, NY and Jerusalem, Israel
Director of Content Jerusalem 2010-2016
Management
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Hired and managed team of 20 entry-level editorial assistants creating original content for eBook consumer portal; wrote and created additional original content
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Designed, and prioritized new CMS features developed by third-party company
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Translated sales staff requirements into action items for developers
Editorial and Marketing
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Wrote marketing content for weekly emails and website banners promoting ebooks sales and special deals on consumer ebook website.
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Designed weekly emails and maintained mailing list
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Created and curated discussions on Copia’s ebook discussion groups
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Wrote content promoting books on major social media platforms
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Contracted professors and authors to create original content
Day-to-Day Operations
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Managed and maintained catalog of two million ebooks and associated XML metadata from 200 publishers and content providers
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Full oversight of content ingestion process, ensuing new titles and metadata and pricing updates were smoothly integrated into back end system. Verified pricing in compliance with publisher contracts
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Provided technical support to publishers requiring assistance to access the catalog.
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Curated content for special requests
TOURO COLLEGE New York, NY
Adjunct Professor of English 2004 – 2007
Taught seven college courses in Journalism and English Composition
THE COMEDY CURES FOUNDATION Bergen County, NJ Communication Consultant 2004
Developed workflow & process management system, allowing foundation to successfully absorb substantial increase in press inquiries and program requests. Wrote marketing materials including website content, event promotional flyers and press releases
DYNAMIC DIGITAL CONTENT New York, NY
Consulting Producer/ Project Manager 2002 – 2003
Organized workflow and XML document conversion for large scale ebook projects
PROJECT MANAGEMENT and MULTIMEDIA PRODUCTION EXPERIENCE 1994 - 2000
REDBAND BROADCASTING, San Francisco, CA
VERSAWARE TECHNOLOGY - Jerusalem, Israel
THE LEARNING COMPANY/SUPERSTUDIO, Jerusalem, Israel
Project managed and produced content based projects for start-up companies.
Final gatekeeper for all audio and written content streaming-audio web site, including 14 original programs updated weekly; Managed teams of up to 28 people executing all phases of educational ebook and web-based projects for international multimedia production companies; Producer of multimedia encyclopedias
EDUCATION
Boston University College of Communication - Boston, Massachusetts
Master of Science Program, Broadcast Journalism
Yeshiva University - New York, NY
Bachelor of Arts in English Communication
Awards: Dean David Mirsky Award for the Best Paper by a Graduating Senior
INTERESTS
Amatuer stand-up comedian, performs at clubs and private events.
Winner - The Jewish Week’s Funniest Amateur Jewish Comedian Contest, New York
SKILLS
Experienced with SEO, Google Ad Words, Google Analytics, Twitter Ads, Wordpress, CMS systems. Managing multicultural international teams, including subcontractors and freelancers; Writing design documentation and project specifications; Entire text conversion and preparation processes; ONIX and XML tagging structures; Content management systems; English teacher and performer comfortable speaking to large groups; Trained journalist, skilled at writing, editing, and research