Joan Weiner Levin

(058) 554-4412   jwlevin@gmail.com  www.joanweiner.com

 

Digital Content Producer with extensive experience creating, curating, and managing the entire lifecycle of high-quality editorial and multimedia content
 
Expert at helping growing companies design and implement content development processes ▪ Curate and manage digital content collections ▪ Lead website development and social media strategy ▪  Facilitate communication, create consensus among international multi-disciplinary teams ▪ Turn ideas into action plan  ▪  Build the teams that build the company

 

Award-winning humorist who injects wit and originality into written content and live presentations

 

EMPLOYMENT HISTORY

 

THE RESEARCH SOFTWARE COMPANY                                                                              Jerusalem, Israel

Director of Academic Outreach and Social Media                                                           January 2017-July 2020

 

  • Head of business development and marketing for a boutique start-up focused on creating customized software for university research labs and digital humanities groups

  • Write, edit, and maintain all social media accounts, including corporate blog

  • Maintain corporate website using Wordpress including improvements to increase SEO

  • Plan and manage marketing campaigns on Google Ads and Twitter, and track website traffic using Google Analytics

  • Initiate contact with potential clients and evangelize company offerings, write project proposals and budget estimates

 

COPIA INTERACTIVE LLC                                                                       New York, NY and Jerusalem, Israel

Director of Content                                                                                                                   Jerusalem 2010-2016

 

Management

  • Hired and managed team of 20 entry-level editorial assistants creating original content for eBook consumer portal; wrote and created additional original content

  • Designed, and prioritized new CMS features developed by third-party company

  • Translated sales staff requirements into action items for developers

 

Editorial and Marketing

  • Wrote marketing content for weekly emails and website banners promoting ebooks sales and special deals on consumer ebook website.

  • Designed weekly emails and maintained mailing list

  • Created and curated discussions on Copia’s ebook discussion groups

  • Wrote content promoting books on major social media platforms

  • Contracted professors and authors to create original content

 

Day-to-Day Operations

  • Managed and maintained catalog of two million ebooks and associated XML metadata from 200 publishers and content providers

  • Full oversight of content ingestion process, ensuing new titles and metadata and pricing updates were smoothly integrated into back end system. Verified pricing in compliance with publisher contracts

  • Provided technical support to publishers requiring assistance to access the catalog.

  • Curated content for special requests

 

TOURO COLLEGE                                                                                                                             New York, NY

Adjunct Professor of English                                                                                                                   2004 – 2007

Taught seven college courses in Journalism and English Composition

 

THE COMEDY CURES FOUNDATION                                                                                   Bergen County, NJ Communication Consultant                                                                                                                                  2004

Developed workflow & process management system, allowing foundation to successfully absorb substantial increase in press inquiries and program requests. Wrote marketing materials including website content, event promotional flyers and press releases

 

DYNAMIC DIGITAL CONTENT                                                                                                      New York, NY

Consulting Producer/ Project Manager                                                                                                   2002 – 2003

Organized workflow and XML document conversion for large scale ebook projects

 

PROJECT MANAGEMENT and MULTIMEDIA PRODUCTION EXPERIENCE             1994 - 2000

REDBAND BROADCASTING,  San Francisco, CA

VERSAWARE TECHNOLOGY - Jerusalem, Israel

THE LEARNING COMPANY/SUPERSTUDIO, Jerusalem, Israel

Project managed and produced content based projects for start-up companies.

Final gatekeeper for all audio and written content streaming-audio web site, including 14 original programs updated weekly; Managed teams of up to 28 people executing all phases of educational ebook and web-based projects for international multimedia production companies; Producer of multimedia encyclopedias

EDUCATION

 

Boston University College of Communication - Boston, Massachusetts

Master of Science Program, Broadcast Journalism

 

Yeshiva University - New York, NY

Bachelor of Arts in English Communication

Awards: Dean David Mirsky Award for the Best Paper by a Graduating Senior

 

INTERESTS

 

Amatuer stand-up comedian, performs  at clubs and private events. www.joanweiner.com

Winner - The Jewish Week’s Funniest Amateur Jewish Comedian Contest, New York

 

 

SKILLS

 

Experienced with SEO, Google Ad Words,  Google Analytics, Twitter Ads, Wordpress, CMS systems. Managing multicultural international teams, including subcontractors and freelancers; Writing design documentation and project specifications; Entire text conversion and preparation processes; ONIX and XML tagging structures; Content management systems; English teacher and performer comfortable speaking to large groups; Trained journalist, skilled at writing, editing, and research

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